Fundador, the esteemed Spanish brandy with a rich history, is launching its most ambitious campaign yet: the Fundador Super Special Promo (Gusto Ko ’Yan!). As part of this exciting promotion, Fundador will be giving away ten brand new Tesla Model Y cars, purchased directly from Tesla Philippines, as grand prizes, along with other valuable prizes.
The Fundador Super Special Promo: A Chance to Win Big
The Fundador Super Special Promo aims to reward loyal customers, offering a chance to win not only the coveted Tesla Model Y but also 50 hybrid motorcycles and other prizes totaling over ₱50 million. The promotion encourages consumers to purchase select Fundador bottles and check under the cap for a chance to win. The promo will be available nationwide from September 1, 2025 to February 28, 2026.
What are the prizes for this campaign?
Participants of the campaign can win 1 of 10 available Tesla Model Y cars. Aside from these highly sought after cars, there are also 50 hybrid motorcycles up for grabs. In total, the prizes for this campaign total more than ₱50 million in value, making it a very lucrative campaign to be a part of!
Unveiling the Promo at the Tesla Showroom
The announcement of the Fundador Super Special Promo was made at an event held at the Tesla Showroom in Bonifacio Global City. Lord Luke Polintan, Fundador Philippines’ Head of Marketing, led the event, highlighting the synergy between Fundador’s legacy and the aspirational nature of Tesla vehicles. Polintan explained that the phrase “gusto ko ‘yan” (I want that) embodies the campaign’s essence, reflecting the desire for something truly special.
Why Tesla?
The choice of the Tesla Model Y as the grand prize is no accident. Fundador recognizes Tesla as a symbol of modern aspiration and innovation. Just as Fundador represents a legacy of quality and tradition, Tesla embodies cutting-edge technology and a forward-thinking vision. By offering Tesla vehicles as prizes, Fundador aims to connect with consumers who share a desire for excellence and a passion for achieving their dreams. The brand sees an alignment between their loyal customers’ aspirations and the innovative spirit of Tesla.
Why the name “Gusto Ko ‘Yan”?
The name “Gusto Ko ‘Yan,” which translates to “I want that” in English, perfectly captures the feeling of desire and aspiration that the Fundador brand hopes to evoke. It’s a simple, relatable phrase that resonates with Filipinos who dream of owning something special, whether it’s a luxurious car like a Tesla or simply enjoying the finer things in life. The use of this phrase is a strategic move to connect with the local market on an emotional level, making the promotion more appealing and memorable.
Nationwide Roadshow: Experience the Tesla Model Y Up Close
To further excite consumers, Fundador will be organizing a nationwide roadshow during the promo period. This roadshow will feature the Tesla Model Y at select malls and partner outlets, giving the public a chance to see the fully electric SUV in person. Attendees will also have the opportunity to purchase Fundador bottles on-site and instantly enter the promo. This interactive approach increases engagement and allows potential customers to directly participate in the promotion.
What is the the Tesla Model Y?
The Tesla Model Y is an all-electric compact sport utility vehicle (SUV) manufactured by Tesla, Inc. It was unveiled in March 2019, and production began in early 2020. As Tesla’s second SUV, the Model Y is designed to be more affordable and mass-market-oriented compared to the larger and more luxurious Model X. It shares many components with the Tesla Model 3, including its powertrain, battery technology, and interior design.
How does the Tesla Model Y perform?
The Model Y is known for its impressive performance capabilities. The Long Range version can accelerate from 0 to 60 mph in around 4.8 seconds, while the Performance version achieves this in approximately 3.5 seconds. The vehicle also boasts a respectable range on a single charge, with the Long Range model offering an EPA-estimated range of over 330 miles. Depending on the configuration, the Model Y can seat up to seven passengers with an optional third-row seat.
What are the benefits of the Tesla Model Y?
One of the key benefits of the Model Y is its access to Tesla’s extensive Supercharger network, which allows for convenient and relatively fast charging on long road trips. The Model Y also comes with Tesla’s Autopilot driver-assistance system, which includes features such as adaptive cruise control, lane keeping assist, and automatic emergency braking. The Model Y also offers substantial cargo space, making it a practical choice for families and individuals who need to transport a lot of gear. The standard Model Y offers seating for five, with an optional third row that expands seating capacity to seven. When the rear seats are folded down, the Model Y provides up to 76 cubic feet of cargo space.
Fundador: A Legacy of Excellence
The Fundador Super Special Promo underscores Fundador’s enduring legacy as a Spanish brandy with a global appeal. For over 150 years, Fundador has been enjoyed worldwide, and it has been a part of the Philippine market since 1903. While steeped in tradition, Fundador remains committed to innovation, constantly seeking new ways to engage consumers and connect with their aspirations. This campaign represents a bridge between heritage and modernity, appealing to both long-time enthusiasts and new generations of brandy lovers. The heritage of Fundador is what makes the cars a symbol, a match made in heaven by being able to drive home a prize that is just as historical as the prestigious brandy the brand carries, just in a new shape and form.
Fundador in the Philippines
Fundador’s presence in the Philippines dates back to 1903, making it one of the oldest and most established brandy brands in the country. Over the years, Fundador has become a staple in Filipino celebrations and gatherings, enjoyed for its smooth taste and rich heritage. The brand has successfully cultivated a loyal following by consistently delivering quality and adapting to local tastes and preferences. Fundador has become synonymous with special occasions, family gatherings, and moments of shared enjoyment.
Innovation in Marketing
The Fundador Super Special Promo exemplifies Fundador’s commitment to innovative marketing strategies. By offering high-value prizes like Tesla Model Y cars, Fundador is generating significant buzz and excitement around the brand. This campaign demonstrates a willingness to think outside the box and create unique experiences for consumers. The promo also leverages digital channels and social media to reach a wider audience and amplify its message, integrating both traditional and modern marketing techniques for maximum impact.
How to Participate
Participating in the Fundador Super Special Promo is easy. Consumers simply need to purchase select Fundador bottles and check under the cap for a chance to win. The promo will run nationwide from September 1, 2025 to February 28, 2026. By purchasing special bottles of Fundador, consumers gain the chance to win the top prize of a Tesla Model Y car, or other exciting prizes like hybrid motorcycles. It’s straightforward, making participation accessible to all eligible individuals over the age of 18 located within the Philippines. Make sure you read the terms and conditions to know exactly which bottles are a part of this promo.
Who is Lord Luke Polintan?
Lord Luke Polintan is the Head of Marketing for Fundador Philippines. He plays a crucial role in shaping the brand’s marketing strategies and campaigns. His leadership was instrumental in the development and execution of the Fundador Super Special Promo. Polintan’s expertise in marketing and consumer behavior helps Fundador stay relevant and competitive in the Philippine market. He understands who the consumer is, and what they want, and he is able to help create campaigns that are engaging to the customer and create a loyal customer base.
The Significance of the Partnership with Tesla Philippines
The partnership between Fundador and Tesla Philippines is a strategic alliance that brings together two iconic brands known for their quality and innovation. By purchasing Tesla vehicles directly from Tesla Philippines, Fundador is not only supporting the local automotive industry but also aligning itself with a brand that represents sustainability and cutting-edge technology. This partnership reinforces Fundador’s commitment to providing exceptional experiences for its customers and staying ahead of the curve in the market.
How does the Fundador Super Special Promo Engage Consumers?
The Fundador Super Special Promo engages consumers on multiple levels. First, it offers a chance to win highly desirable prizes, creating excitement and anticipation. Second, the nationwide roadshow provides an opportunity for consumers to experience the Tesla Model Y firsthand, further fueling their interest. Third, the promo is easy to participate in, making it accessible to a wide range of consumers. Finally, the campaign leverages the emotional connection that consumers have with both Fundador and Tesla, creating a strong sense of brand loyalty and engagement. The campaign makes consumers want to buy in by making it so simple to take part in the promotion.
What are the broader implications of this campaign for Fundador?
The Fundador Super Special Promo has several broader implications for the brand. It is expected to drive significant sales growth and increase brand awareness. The campaign will also strengthen Fundador’s position as a leading brandy in the Philippines and enhance its reputation as an innovative and forward-thinking brand. Furthermore, the promo will generate valuable data and insights about consumer preferences and behaviors, which can be used to inform future marketing strategies. Ultimately, the Fundador Super Special Promo is a strategic investment that will pay dividends in the long term.
Participating in the Fundador Super Special Promo could be your ticket to driving away in a brand new Tesla Model Y. Not only that but there are also other prizes to further your chances of winning a brand new prize! Make sure you take advantage of this promotion while it lasts between September 1, 2025, and February 28, 2026.
Frequently Asked Questions
What is the Fundador Super Special Promo?
It’s a nationwide promotion by Fundador Philippines giving away 10 Tesla Model Y cars, 50 hybrid motorcycles, and other prizes totaling over ₱50 million.
How can I participate in the promo?
Purchase select Fundador bottles and check under the cap for a chance to win.
When does the promo run?
The promo runs from September 1, 2025 to February 28, 2026, nationwide.
Where can I see the Tesla Model Y in person?
Fundador will hold a nationwide roadshow featuring the Tesla Model Y in select malls and partner outlets during the promo period.
Where can I get more details about the promo?
Visit www.fundadorsuperspecialpromo.com for full promo mechanics and details.
Don’t Miss Out: Your Chance to Drive a Tesla is Here!
Are you ready to experience the thrill of driving a Tesla Model Y? The Fundador Super Special Promo (Gusto Ko ‘Yan!) is your golden opportunity to turn that dream into a reality. Imagine yourself behind the wheel of this cutting-edge electric vehicle, enjoying its innovative technology and exhilarating performance. This isn’t just a chance to win a car; it’s a chance to elevate your lifestyle and embrace the future of driving. The campaign is a win-win, by enjoying a nice bottle of Fundador, you have the chance to win an even better prize. Take a leap and partake in the Fundador campaign and reward yourself for trying!
What are you waiting for? Head to your nearest store, grab a bottle of Fundador, and check under the cap. With over ₱50 million worth of prizes to be won, including 10 Tesla Model Y cars and 50 hybrid motorcycles, your chances of winning are better than ever before. And even if you don’t win the grand prize, you can still enjoy the rich, smooth taste of Fundador, a brandy that has been cherished for generations. Don’t let this incredible opportunity pass you by. The Fundador Super Special Promo is your chance to say “Gusto Ko ‘Yan!” and make your dreams come true.
Get a bottle today!
