Job hunting in the Philippines can feel like climbing a mountain, especially if you’re relying solely on online applications. Networking is key, but many Filipinos struggle with it. This article will help you avoid common networking mistakes and learn how to build genuine connections that can boost your career prospects, all while staying true to our Filipino culture of pakikipagkapwa-tao (shared humanity).
Understanding the Filipino Networking Landscape
In the Philippines, who you know often matters as much as what you know. Unlike some Western cultures where aggressive self-promotion is common, Filipinos generally value humility and genuine relationships. Direct self-promotion may be perceived as “mayabang” (boastful) or “nagyayabang” (bragging) and can be counterproductive. This is where understanding the Filipino networking landscape becomes crucial. It’s about building trust and rapport before asking for favors or job leads. One relevant study indicates that approximately 70% of jobs are never formally advertised, making networking even more vital. For instance, many job openings are circulated within companies or among industry peers before they are ever posted on job boards. This is especially true in smaller Filipino-owned businesses. Consider checking out resources like the Philippine Statistics Authority PSA website for industry-specific data that can inform your networking strategy.
Common Networking Nightmares and How to Avoid Them
Several common pitfalls can turn networking opportunities into awkward or even damaging experiences. Let’s explore some of them and how to avoid them.
The “Kapalmuks” Approach (Being Too Bold)
Filipinos often use the term “kapal muks” (thick-faced) to describe someone who is overly aggressive or forward. While confidence is good, being overly pushy can alienate people. Instead of immediately asking for a job, focus on building a relationship. Ask about their career path, their company, or their industry. Show genuine interest in them as a person. For example, instead of saying “I need a job, do you have any openings?” try “I’ve been following your company’s work for a while and I’m really impressed with . I’d love to learn more about your experience there.”
The “Silent Observer” Syndrome (Not Engaging Enough)
On the other end of the spectrum is the “silent observer” – someone who attends networking events but doesn’t participate or engage with others. They might be shy or feel intimidated, but staying silent defeats the purpose. Start small by introducing yourself to one or two people. Prepare a short “elevator pitch” – a brief summary of your skills and experience. Practice it beforehand so you feel more comfortable. Remember, even a simple “Hello, I’m , and I’m interested in ” can open up a conversation. Think about how you can use these events to learn, even if you don’t get a job immediately.
The “Generic Follow-Up” Faux Pas
After meeting someone, a follow-up is crucial. But sending a generic message like “It was nice meeting you” is often ineffective. Personalize your follow-up. Refer to something specific you discussed during your conversation. For instance, “It was great talking to you about . I was particularly interested in what you said about . I’d love to connect on LinkedIn and learn more.” A personalized follow-up shows that you were genuinely engaged in the conversation and helps you stand out. You can even share a relevant article or resource that relates to your discussion.
The “All About Me” Monologue
Networking shouldn’t be a one-way street. It’s about building reciprocal relationships. Avoid dominating the conversation by talking only about yourself and your accomplishments. Ask questions and listen actively to the other person. Show genuine interest in their experiences and perspectives. They might have valuable insights or advice that can help you in your job search. Remember, networking is about creating connections, not just promoting yourself.
The “Forgotten Face” Phenomenon (Lack of Consistent Engagement)
Building a strong network takes time and effort. It’s not enough to connect with someone once and then forget about them. Stay in touch by sending occasional updates, sharing relevant articles, or simply wishing them well on special occasions. LinkedIn is a great platform for staying connected and engaging with your network. Comment on their posts, share their articles, and send them personalized messages. Consistent engagement helps you stay top-of-mind and strengthens your relationships over time.
Filipino-Friendly Networking Strategies
Now that we’ve covered the common pitfalls, let’s dive into some specific strategies that are tailored to the Filipino culture.
Leverage the Power of “Bayanihan“
Bayanihan, the spirit of communal unity and cooperation, is deeply ingrained in Filipino culture. Tap into this spirit by offering help and support to others in your network. Share job postings you come across, offer to review resumes, or provide advice to junior colleagues. By being helpful and supportive, you build goodwill and strengthen your relationships. People are more likely to help those who have helped them in the past.
Utilize “Tsismis” (Gossip) Positively
While “tsismis” (gossip) often has negative connotations, it can also be a powerful tool for networking in the Philippines. News and opportunities often spread through word-of-mouth. Be aware of what’s happening in your industry and share relevant information with your network. However, be mindful of spreading false or malicious information. Focus on sharing positive and helpful news. For instance, if you hear about a company that’s expanding or launching a new project, share that information with your network. It might be the lead they need.
Attend “Kapitbahay” (Neighborhood) Events
Networking doesn’t always have to happen at formal industry events. Look for opportunities to connect with people in your local community. Attend neighborhood gatherings, church events, or community service projects. You never know who you might meet. These events offer a more relaxed and informal setting to build relationships. You might even find that people in your community are willing to help you with your job search.
Embrace “Pakikiramay” (Empathy)
Filipinos value empathy and understanding. Show genuine concern for others in your network, especially during difficult times. Offer your condolences when they experience a loss, celebrate their successes, and provide support when they face challenges. By showing empathy, you build trust and strengthen your relationships. People are more likely to connect with those who are genuinely caring and supportive.
The “Utang na Loob” (Debt of Gratitude) Principle (With Caution)
Utang na loob, the debt of gratitude, is a significant aspect of Filipino culture. While it’s important to show appreciation for help received, be careful not to create an unbalanced relationship. Don’t feel obligated to reciprocate favors that are beyond your means or that compromise your values. The key is to offer help sincerely and reciprocate when you are able, without feeling pressured or exploited. A healthy balance is key to maintaining genuine and sustainable relationships.
Online Networking: Filipino Style
In today’s digital age, online networking is essential for job hunting. Here’s how to approach it from a Filipino perspective:
LinkedIn: Your Virtual “Tambayan” (Hangout Place)
Treat LinkedIn as your virtual “tambayan” (hangout place). Create a professional profile that highlights your skills and experience. Join industry-related groups and participate in discussions. Connect with people you know and those you admire. Share relevant articles and insights. Remember to maintain a respectful and professional tone in your interactions. LinkedIn provides a platform to demonstrate your expertise and connect with potential employers and colleagues.
Facebook: Building Relationships Beyond the Resume
While Facebook is primarily a social platform, it can also be used for networking. Join professional groups and connect with people in your industry. Share relevant articles and insights. However, be mindful of your privacy settings and avoid posting anything that could damage your professional reputation. Filipino culture often blurs the lines between personal and professional, so it’s important to maintain a degree of professionalism, even on Facebook.
Online Job Boards: Beyond Applying, Engaging
Don’t just passively apply for jobs on online job boards. Engage with the employers and other job seekers on the platform. Participate in discussions, ask questions, and share your insights. This shows that you are proactive and engaged. Remember to tailor your resume and cover letter to each specific job opening. Research the company and highlight how your skills and experience align with their needs. JobStreet Philippines is a popular tool for job seekers.
Mastering the Art of the “Pakikisama” Follow-Up
Following up is crucial after networking, but it needs to be done with pakikisama (getting along). Here’s how:
The Thank You Note: Sincerity is Key
Send a personalized thank you note within 24 hours of meeting someone. Express your gratitude for their time and insights. Refer to something specific you discussed during your conversation. This shows that you were genuinely engaged and helps you stand out. A handwritten note adds a personal touch, but an email is also acceptable. The key is to be sincere and authentic.
The Informational Interview: Learning and Connecting
Request an informational interview with someone whose career path you admire or who works in a company you’re interested in. This is a great way to learn more about their field and build a relationship. Prepare thoughtful questions beforehand and be respectful of their time. An informational interview is not a job interview, but it can lead to valuable connections and insights.
The “Kumustahan” (Checking In) Message: Staying in Touch
Send a “kumustahan” (checking in) message periodically to stay in touch with your network. Share relevant articles, congratulate them on their achievements, or simply ask how they’re doing. This shows that you care and helps you maintain a strong relationship. A quick check-in can go a long way in building lasting connections.
Turning Connections into Job Opportunities: A Gradual Process
Remember that networking is a gradual process. It’s about building relationships and earning trust. Don’t expect immediate results. Be patient and persistent. Eventually, your connections will start to open doors and create job opportunities. Here’s how to nurture those connections:
Mentorship: Seeking Guidance from Seniors
Actively seek mentorship from seniors or experienced professionals in your field. A mentor can provide valuable guidance, advice, and support. They can also help you navigate the challenges of the job market and make informed career decisions. Look for mentors who are willing to share their knowledge and experience and who are genuinely invested in your success.
Advocacy: Champions in Your Corner
Cultivate relationships with people who can advocate for you. These are individuals who are willing to speak positively about your skills and experience to others. They can open doors to new opportunities and help you get noticed. Think of them as your champions in the job market.
Referrals: The Power of a Recommendation
When you’re ready to apply for a job, ask your connections for a referral. A referral can significantly increase your chances of getting an interview. It shows that you come highly recommended and that you have a strong network. A referral is a powerful endorsement that can set you apart from other candidates. According to a LinkedIn study, employees hired through referrals have a higher retention rate.
The Importance of Continuous Learning and Skill Development
Networking is not a substitute for skills and experience. It’s important to continuously learn and develop your skills to stay competitive in the job market. Attend workshops, take online courses, and read industry publications. The more you invest in your skills, the more valuable you become to potential employers.
Frequently Asked Questions (FAQ)
Here are some commonly asked questions about networking in the Philippines:
How do I overcome my shyness at networking events?
Start small. Set a goal to talk to just one or two people. Prepare an elevator pitch and practice it beforehand. Focus on asking questions and listening actively. Remember that everyone feels a little nervous at networking events, so you’re not alone. Bringing a friend for support can help diminish the anxiety.
What do I do if someone asks me for a job referral and I don’t think they’re qualified?
Be honest but tactful. Explain that you’re happy to help with their job search but that you don’t feel comfortable providing a referral at this time. Offer to review their resume or provide them with advice on how to improve their skills. Alternatively, you can say you are not familiar with the specific requirements for the role.
How do I balance being assertive with being respectful in networking?
Focus on building genuine relationships. Show genuine interest in others and listen actively to their perspectives. Avoid being overly pushy or demanding. Offer help and support to others in your network. Let your talents speak for themselves and don’t hesitate to showcase those through your actions, but be mindful of not “nagyayabang”.
Is it okay to ask for a job directly during a networking event?
It’s generally best to avoid asking for a job directly during a networking event, especially during the initial encounter. Focus on building a relationship and learning about their company or industry. If the conversation progresses naturally and it feels appropriate, you can express your interest in working for their company. However, avoid being overly aggressive. Better to subtly express your desire to join their team by asking advice and being genuinely curious.
How do I follow up with someone I met at a networking event if I didn’t get their contact information?
Try to find them on LinkedIn or other social media platforms. Send them a personalized message referencing your conversation at the event. If you remember someone who was at the event with them, try asking that person for their contact information. Don’t simply add them without a message.
References
Philippine Statistics Authority (PSA).
JobStreet Philippines.
LinkedIn Study: The Value of Referrals.
Ready to take your networking game to the next level? Don’t let fear or cultural barriers hold you back. Start small, be genuine, and tap into the power of Filipino values like bayanihan and pakikipagkapwa-tao. Remember, building a strong network is an investment in your future. So go out there, connect with people, and create opportunities for yourself. Your dream job is waiting for you, and a strong network can help you get there. Start today–connect with one person online, attend a local event, or simply reach out to a former colleague. The possibilities are endless, and the rewards are significant. Now, go out there and make those connections!
