Okay, let’s talk about the big one: “Bakit dapat ka naming kunin?” or “Why should we hire you?” This isn’t just a question; it’s your chance to shine and show the interviewer why you’re the best fit for the job. It’s your sales pitch, your chance to showcase your value. We’ll break down how to answer this question like a pro, especially in the context of job hunting in the Philippines.
Understanding the Question: Ano ba Talaga ang Gusto Nilang Malaman?
Sometimes, the most important part of acing an interview is understanding what the interviewer really wants to know. They’re not just looking for a rehearsed answer. They’re trying to figure out if you:
Understand the job: Do you get what the role entails?
Have the skills they need: Can you actually do the job?
Fit the company culture: Are you a good fit for their team and values?
Are motivated and eager: Will you be a productive and enthusiastic employee?
So, when they ask, “Bakit dapat ka naming kunin?”, they’re really saying, “Convince me that you’re the best person for this job, and that I won’t regret hiring you.” It’s your opportunity to connect your skills, experiences, and personality to the specific needs of the company and the role.
Knowing Yourself: Kilalanin Mo ang Sarili Mo
Before you can answer confidently, you need to know exactly what you bring to the table. Reflect on these areas beforehand:
Your Skills and Strengths: Ano ang kaya mong gawin na mahusay? (What can you do well?) Make a list of your hard skills (like using specific software, writing code, or speaking another language) and your soft skills (like communication, teamwork, problem-solving, and leadership). Don’t just list them; think about how you’ve used these skills to achieve results in the past.
Key Accomplishments: Ano ang mga nagawa mo na nakatulong sa dati mong trabaho? (What accomplishments have helped your previous jobs?) Think about specific projects, tasks, or situations where you made a significant contribution. Try to quantify your accomplishments whenever possible (e.g., “Increased sales by 15%,” or “Reduced customer complaints by 20%”).
Your Career Goals: Ano ang gusto mong marating sa future? (What do you want to achieve in the future?) How does this job fit into your overall career plan? Employers want to know that you’re not just looking for a paycheck, but that you’re genuinely interested in growing and developing within their company.
Your Values and Interests: Ano’ng mga bagay ang importante sa’yo? (What things are important to you?) What are you passionate about? How do your personal values align with the company’s values? Companies often look for candidates who are not only skilled but also share their core beliefs and principles.
Areas for Improvement: Saan ka pa dapat mag-improve? (Where should you improve?) Be honest about your weaknesses, but frame them as areas where you’re actively working to improve. For example, “I’m still developing my skills in project management, but I’m taking an online course and seeking opportunities to lead small projects at work.”
By knowing yourself, you’ll be able to tailor your answer to the specific requirements of the job and highlight the qualities that make you a strong candidate.
Research, Research, Research: Alamin ang Tungkol sa Kumpanya
Before you even start crafting your answer, do your homework! Research the company inside and out. This shows that you’re genuinely interested in the opportunity and that you’ve taken the time to understand their mission, values, and goals.
Company Website: Basahin ang “About Us” section. (Read the “About Us” section.) Pay close attention to their mission, vision, values, and recent news.
Social Media: Tingnan ang kanilang Facebook, LinkedIn, at iba pa. (Look at their Facebook, LinkedIn, and others.) See what they’re posting about, how they interact with their audience, and what their company culture seems like.
Industry News: Alamin ang tungkol sa mga latest trends sa industriya nila. (Learn about the latest trends in their industry.) This shows that you’re aware of the challenges and opportunities they face.
Job Description: Basahin ulit ang job description! (Read the job description again!) Identify the key skills and qualifications they’re looking for. This is your roadmap for tailoring your answer.
Glassdoor and JobStreet: Read company reviews and employee testimonials. This can give you insights into the company’s work environment and culture. According to a recent study, candidates who research companies thoroughly are more likely to receive job offers. Some research indicates that companies that are thoroughly vetted by potential employees experience significantly improved employee retention rates.
The more you know about the company, the more effectively you can demonstrate how your skills and experience align with their needs.
Crafting Your Answer: Paano Bumuo ng Matibay na Sagot
Now comes the fun part: putting all that knowledge together to craft a compelling answer. Here’s a framework you can use:
- Start with a Summary Statement: Introduce yourself and express your enthusiasm for the opportunity.
- Highlight Relevant Skills and Experience: Focus on the skills and experiences that directly relate to the job description. Use the STAR method (Situation, Task, Action, Result) to provide specific examples of your accomplishments.
- Show How You Can Solve Their Problems: Demonstrate that you understand their needs and that you have the skills and experience to address them effectively.
- Emphasize Your Fit with the Company Culture: Explain why you’re a good fit for their team and values.
- Reiterate Your Enthusiasm: End with a strong statement of your interest in the job and your confidence in your ability to succeed.
Example Response (in Tagalog and English):
Let’s say you’re applying for a Marketing Specialist position at a company that values creativity, innovation, and teamwork.
Tagalog: “Maraming salamat po sa pagkakataong ito. Naniniwala po ako na ang aking karanasan at kasanayan sa marketing, lalo na sa digital marketing, ay makakatulong ng malaki sa kumpanya ninyo. Sa dati ko pong trabaho, nagawa kong pataasin ang engagement sa social media ng 30% sa loob lamang ng tatlong buwan sa pamamagitan ng mga creative campaigns. Bukod pa rito, mahusay po akong makipag-collaborate sa iba’t ibang team para masigurong nagagawa namin ang aming mga goals. Nakita ko rin po na ang kumpanya ninyo ay nagpapahalaga sa innovation at teamwork, at naniniwala akong akma po ako sa kultura ninyo. Sobrang excited po akong maging parte ng inyong team at mag-contribute sa tagumpay ng kumpanya.”
English Translation: “Thank you very much for this opportunity. I believe that my experience and skills in marketing, especially in digital marketing, can greatly benefit your company. In my previous job, I was able to increase social media engagement by 30% within just three months through creative campaigns. In addition to that, I am excellent at collaborating with different teams to ensure we achieve our goals. I also noticed that your company values innovation and teamwork, and I believe I’m a great fit for your culture. I’m very excited to be part of your team and contribute to the company’s success.”
Breaking it down:
Summary Statement: “Maraming salamat po sa pagkakataong ito. Naniniwala po ako na ang aking karanasan at kasanayan sa marketing, lalo na sa digital marketing, ay makakatulong ng malaki sa kumpanya ninyo.” (Thank you for this opportunity. I believe my experience and skills in marketing, especially in digital marketing, can greatly benefit your company.)
Relevant Skills and Experience (using STAR): “Sa dati ko pong trabaho, nagawa kong pataasin ang engagement sa social media ng 30% sa loob lamang ng tatlong buwan sa pamamagitan ng mga creative campaigns.” (In my previous job, I was able to increase social media engagement by 30% within just three months through creative campaigns.) This uses the STAR method—Situation (previous job), Task (increase engagement), Action (creative campaigns), Result (30% increase).
Solving Problems: He/She has demonstrated a capability to increase social media engagement. This directly shows how the candidate has a specific talent to fulfill the employer’s possible need in marketing operations.
Company Culture Fit: “Nakita ko rin po na ang kumpanya ninyo ay nagpapahalaga sa innovation at teamwork, at naniniwala akong akma po ako sa kultura ninyo.” (I also noticed that your company values innovation and teamwork, and I believe I’m a great fit for your culture.)
Enthusiasm: “Sobrang excited po akong maging parte ng inyong team at mag-contribute sa tagumpay ng kumpanya.” (I’m very excited to be part of your team and contribute to the company’s success.)
Using the STAR Method: Ang STAR Method
The STAR method is a structured way to answer behavioral interview questions by providing specific examples of your past experiences. It’s a great way to show, not just tell, your skills and accomplishments.
S – Situation: Describe the context of the situation. Where were you working? What was the problem or challenge you faced?
T – Task: Explain what you were tasked to do. What were your responsibilities? What goal were you trying to achieve?
A – Action: Describe the specific actions you took to address the situation. What did you do? How did you do it?
R – Result: Explain the outcome of your actions. What did you achieve? What was the impact of your actions? Quantify your results whenever possible.
Think of a skill or experience you want to showcase. It could be leadership, problem-solving, teamwork, or communication. For example:
Skill: Leadership
Situation: I was a team lead in a software development project in my previous company.
Task: The team was facing a tight deadline and morale was low.
Action: I organized daily stand-up meetings to track progress, identified roadblocks, and provided support to team members. I also recognized and celebrated small wins to boost morale.
Result: We successfully delivered the project on time and within budget, and team morale improved significantly, as measured by internal feedback surveys.
Consider creating a few STAR stories before your interview, reflecting on different skills and experiences. This will make it easier to answer behavioral questions on the spot.
The STAR method allows you to frame your examples, making sure to provide the employer with a relevant context and a clear result.
Tailoring Your Answer: Ibagay Mo ang Sagot Mo
Generic answers are a big no-no. You need to tailor your answer to the specific job description and company culture. Look closely at the job description and identify the key skills and qualifications they’re looking for. Then, think about how your skills and experiences align with those requirements.
For example, if the job description emphasizes “excellent communication skills,” you might say, “I’m a strong communicator, both written and verbal. In my previous role, I was responsible for presenting project updates to senior management, and I received consistently positive feedback on my clarity and conciseness.” It’s important to have specific examples.
If the company values “customer service,” you could say, “I’m passionate about providing excellent customer service. In my previous role, I went above and beyond to resolve a customer complaint, and the customer was so impressed that they wrote a letter of commendation to my manager.”
If you are coming from a different industry, it is even more important to show how your skills transfer to the role you’re applying for. If you can’t link your specific skills to the job requirements, then you may not be a competitive applicant.
Practicing Your Delivery: Magsanay Ka!
Even the best answer can fall flat if you don’t deliver it with confidence and enthusiasm. Practice your answer out loud, preferably in front of a mirror or with a friend. Pay attention to your body language, tone of voice, and eye contact.
Smile, make eye contact, and speak clearly and confidently. Avoid filler words like “um,” “uh,” and “like.” Try to sound natural and conversational, rather than robotic and rehearsed. Remember, your goal is to connect with the interviewer on a personal level and show them that you’re genuinely excited about the opportunity.
Consider recording yourself. See how you are projecting and what you can improve. The key is to practice to eliminate any visible signs of stress or hesitation. With enough practice, you will be able to deliver a confident and compelling presentation of your capabilities and the reasons why you’re a great fit for the job.
Dealing with Nervousness: Paano Labanan ang Kaba
It’s normal to feel nervous during a job interview, but don’t let it sabotage your performance. Here are some tips for managing your anxiety:
Prepare Thoroughly: The more prepared you are, the less nervous you’ll feel.
Practice Deep Breathing: Take slow, deep breaths to calm your nerves. The Harvard Medical School website has great resources on breathing exercises you can practice anytime.
Visualize Success: Imagine yourself acing the interview and getting the job offer.
Remember Your Strengths: Focus on your skills and accomplishments, and remind yourself why you’re a great candidate.
It’s Okay to Pause: If you need a moment to gather your thoughts, it’s okay to pause and take a breath. Don’t feel pressured to answer immediately.
Challenge Negative Thoughts: If you find yourself thinking negative thoughts (e.g., “I’m not good enough”), challenge them. Replace them with positive and realistic affirmations (e.g., “I’m qualified for this job, and I have a lot to offer”).
Remember, the interviewer wants you to succeed. They’re not trying to trick you or make you feel uncomfortable. They’re simply trying to find the best person for the job. Don’t be afraid to be yourself, be honest, and let your personality shine through.
FAQ Section: Mga Tanong at Sagot
Here are some frequently asked questions related to the “Why should we hire you?” interview question:
Q: Ano ang dapat kong iwasan sa pagsagot ng tanong na “Bakit dapat ka naming kunin?” (What should I avoid when answering the question “Why should we hire you?”)
A: Avoid generic answers, negative comments about previous employers, arrogance, talking too much about your personal needs, or focusing solely on the benefits of the job for you, rather than the value you can bring to the company.
Q: Paano kung wala akong masyadong experience? (What if I don’t have much experience?)
A: Focus on your skills, your willingness to learn, your passion for the industry, and your transferable skills from other experiences (e.g., volunteer work, school projects). Emphasize your potential and your eagerness to contribute.
Q: Dapat bang magsinungaling ako? (Should I lie?)
A: Hindi! Hinding-hindi ka dapat magsinungaling. (No! You should never lie.) Honesty is always the best policy. It’s better to be upfront about your weaknesses and focus on your strengths than to get caught in a lie later on. Remember, it’s about presenting the best version of yourself and highlighting the value and capability to learn, and that is not possible with dishonesty.
Q: Paano kung hindi ko alam ang sagot? (What if I don’t know the answer?)
A: It’s okay to say that you don’t know, but follow up with a statement of your willingness and a demonstration of your capacity to learn. For example, “That’s a great question, and to be honest, I don’t have direct experience in that area. However, I’m a quick learner, and I’m confident that I can quickly get up to speed with the necessary skills and knowledge.” Then perhaps add, “Could you share some information on how that is done?” Be curious!
Q: Dapat bang gumamit ako ng English o Tagalog? (Should I use English or Tagalog?)
A: It depends on the company and the interviewer. If the interview is conducted in English, then answer in English. If the interview is conducted in Tagalog, then answer in Tagalog. If you’re unsure, ask the interviewer at the beginning of the interview.
Q: Paano kung sobra akong kinakabahan? (What if I am too nervous?)
A: Breathe. Take it easy. It is okay to pause and think before answering. It’s a conversation, not an interrogation. Just keep it light and pleasant. Be yourself, be honest, and enjoy the opportunity to learn more about the prospect.
Call to Action: Take the Next Step!
Now that you’re armed with the knowledge and tips to nail the “Why should we hire you?” question, it’s time to put them into practice. Start by reflecting on your skills, experiences, and values. Then, research companies and job descriptions that align with your goals. Practice answering the question out loud until you feel confident and comfortable. And most importantly, believe in yourself! You have the skills and potential to succeed. Go out there and show them why you’re the best person for the job!
References
Harvard Medical School





